Dilemmas Of Telematics In Fleet Management

Vehicle tracking can be a sensitive subject of change to your company or business drivers. For most people, any system that gathers personal data is laced with suspicions at first. Vehicle tracking is becoming an important tool in fleet management since more businesses are adopting a company car contract hire. With the proper use of telematics, better fuel usage, safer driving habits and faster job allocation can be achieved with the use of telematics. Despite these positive benefits, drivers and employees may have objections regarding telematics. Here are some common objections and how you can approach and address it properly.

Is this just for profit?

Business efficiency is clear but benefits to the drivers and employees may not be that obvious. Explain that drivers will have access to more information. You may offer incentives for improved performance and the shared benefits of efficiency. This will save time for drivers and it will also be clear on what you want to achieve with their help.

Is there a sanction for every recorded mistake?

Explain that telematics data recording is not for job scrutiny. Better information makes it easier to set and assess your goals. Provide a realistic picture on what you want to achieve. Monitoring prevents false accusations; it will also make it easier to reward good monitoring, balances workloads and means of better targeted training.

Can we give our opinion regarding the matter?

The first thing to do is to involve your drivers and employees where it is possible. You can’t always involve the team in choosing the system and solutions for your fleet. Open up the discussion as early as possible. When discussed properly and frankly, most people will understand the benefits it offers. Besides, who wouldn’t want less time stuck in city traffic?

With the new system, anyone can have access to view my information?

Fears and doubts regarding the privacy of the system may threaten the employees. Setting up clear administrative rights and processes and letting the employees know with transparency will clear this objection. Show the security measures and benefits in the system.

The system might just confuse the managers.

Technological solutions can be seen as complex especially for older employees and drivers especially if the system currently in hand is much different to the one that is going to be imposed. Providing proper training to managers and patience can help solve this dilemma. Make people see how the system is easy and saves hours on logbook keeping.

Will the data be monitored outside work?

Some companies allow the use of their vehicles for personal use and the fear of tracking outside work makes the adoption of the system questionable. The solution is to give privacy modes to drivers and employees. Many fleet solution providers offers this so people can turn off the data tracking when outside the work. If not, set up some policy regarding the use of the vehicle outside work.

Questions regarding trust may arise.

A telematics system could seem as if the company lost its trust to drivers. The proper way to solve this is to be transparent. Make sure you lay the facts and expectations including the starting date of the system, how it properly works and the benefits. A consistent and regular planning to communicate information can go a long way. First-hand information is highly important to prevent other problems that may arise through grapevine communication.


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